Shopper Groups

Written by Valérie Isaksen. Posted in Orders & Shoppers Menu

VirtueMart offers the ability to assign shoppers to a Shopper Group. This enables Storekeepers to create Shopper Groups for whatever need (e.g. site access, customer rating, tax display, etc.). These shopper groups can then be used to provide special services, discounts, or access to a specific group of users.  

Default Shopper group

There's only one "default" shopper group. Whatever shopper group you set as default, its settings are used for new customers. New customers are automatically assigned to the default shopper group. 

Anonymous shopper group